NAGI Project - The Right Balance between Technology and Business Development at Porto Digital

The constant search for strengthening the clusters in Pernambuco state (Brazil) has directed the enterprises for looking for competitive advantages, consolidation, survival in the market, tools and concepts that helps the achievement of the objectives pursued. Being a technology park responsible to promote innovation and stimulate the competitiveness of enterprises, contributing to the socioeconomic development of a region, the Porto Digital Technology Park has created the NAGI project. It has taken an embracive approach to right balance between technology and business development at Porto Digital Technology Park; diagnosing multiple sectors which uses technology as a mean to grow, forming innovation agents for business development, providing consulting in innovation management and training entrepreneurs. This paper will describe the details of the NAGI Project, its results, how it has been implemented, the difficulties faced, the benefits it has provided to the state and the next steps.