Keywords: knowledge sharing, networking

Connect the Science Park and HK Innovation and Technology (I&T) community at individual level, providing a full range of activities including: training and knowledge sharing functions, Smart City Idea Jam Day, sports activities including inter-company soccer / table-tennis / cycling / bubble soccer competition and FIFA 2015 games, recreational activities like cycling days and barbeque outings, participation in community service and green initiatives such as visits to organic farms and markets, health and well-being talks, as well as food & beverage discounts and special offers. In each of those inter-company competition and games, we have close to 40 companies taking part, and a broad community to cheer for the various teams during the competitions.

The Science Park has a community of 500 technology companies. However, in the past, the communication between HKSTP with these companies were only restricted to contacts with the company CEO and administration manager for tenancy arrangements and communication within our programmes and updates were not cascaded down to their staff. The SPARK membership programme aims at establishing direct relationships and engagement with Science Park community - to individuals working in the Park, instead of just communicating with the companies heads.

This is an innovative, in a way to directly engage the park community, to demonstrate our value added services and support to everyone, to make them feel proud of belonging to this community of technology talents, as well as to provide lots of opportunities for them to mingle with each other so as to foster collaborations and partnerships between different companies. The inter-company sports competitions and recreational activities are also an excellent way to build team spirit amongst the companies, and is a great way to help the members achieve work-life balance. The programme has truly brought out the vibrancy, energy, and passion of the working community within the Park, as well as being a perfect platform for them to enhance their knowledge and resources.

The programme has recruited over 5,600 members from the Park community since its launch last year, which represents for 49% of Park community. A further count of 1,500 university students have also been recruited as affiliated members Members comments have reflected strong appreciation of this programme in connecting them with other technology talents within the Park, enable them to seek for collaboration opportunities, as well as to enhance their work-life balance, making them feel proud of belonging to such a vibrant ecosystem. They have helped to spread positive word of mouth with their peers in the broader community, and that would help to facilitate park companies to recruit more talents to join us in this Park. It is also a great way to let the university students gain a better understanding of future career prospects at the Park, to engage them in various knowledge sharing activities, and to attract budding entrepreneurs to join our incubation programs.

Park community as participants of this SPARK programme, and to leverage on the various activities to reach out to like-minded innovators within the Park HKSTP marketing team to convey regular updates and communication with the members HKSTP management team to gather feedback from the community of how we can further enhance our value added service to the community

Marketing team of HKSTP to recruit members, maintain database, arrange for activities, identify and line up special offers, conduct surveys, and maintain regular communications